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Protect Mask

Brand Identity, Packaging Design
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2020

Protect Mask is a brand that focuses on developing Personal Protective Equipment products.

Project Owner

Portside Studio

Role

Art Direction
Brand Identity
Packaging Design

Overview

In Portside Studio, I helped design the brand identity for Protect Mask. Starting from the brand logo, which is an interpretation of the two components of objects that represent the word 'protection', namely shields and the brand's own product, namely masks (which also have a function to protect the nose and mouth) and are combined in the typography of the brand name, namely 'Protect'. The colors displayed were decided based on research on colors that are familiar for medical purposes, as well as in accordance with brand values and identity.

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